India’s largest private telecom player – Bharti Airtel’s new logo was revealed by Sunil Bharti Mittal on 18th November 2010 on the occasion of crossing 200 million wireless subscribers all over the world. They are currently the fifth largest mobile operator in the world. China Mobile is the world’s largest mobile phone operator followed by Vodafone at number two.
JWT is the primary agency that worked on the new Airtel Campaign but the logo was designed by London based Brand Union, a WPP agency .Brand Union the company that designed the new logo is also associated with the logo of Vodafone. After its acquisitions all over the world, Bharati Airtel goes under the brand name of Zain in Africa and Warid in Bangladesh.
Unitedworld Executive.
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